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SIP is a killer. It works so very well for clients and for IFAs too. It starts slow but moves at lightening speed once it gets momentum. Eve ...
It is important to hold clients for long term to benefit from them. It takes a lot of time to acquire a client and so it is crucial that the ...
As an IFA, our ultimate objective is to increase our AUM and increase our revenue. However, in order for this to happen, we must always be o ...
A lot of distributor engage in posting lot of negative messages (profession related or otherwise too) on social media. Stay away from it. Yo ...
I remember, around ten years ago, IFAs used to be concerned about the future of mutual fund business since entry load was banned. They thoug ...
I coined a golden strategy to grow in mutual fund business. It was the rule of 10/10 – to meet 10 existing/prospective clients every w ...
Many distributor meet clients at odd hours because clients demand this. This should be avoided. Be professional. Doing it once in a whi ...
Create your own brand. It helps big time in the long run. While you may not see value of branding in the short term, it will slowly compound ...
A lot of IFAs claim to have large number of clients and yet their AUM is small. This is because they have a lot of inactive clients. In this ...
Different clients have different needs. So, there is no problem in selling different financial products to your clients. However, for you to ...
In the beginning, your conversion ratio of clients will be poor. May be out of 100 prospective you meet, you would be able to convert just 2 ...
Sell simple products and keep things simple. Don’t make things complicated for clients thinking that they will then put more value in ...
They say ‘Compounding is the 8th wonder of the world’. I agree. It works not only for clients but IFAs too. Clients reap compoun ...
Don’t sell mutual funds. Instead, practice integrity. You will make more money. In today’s world, integrity is priced at a premi ...
If you make money faster than clients, you will end up being poor in this business. An IFA should grow with the growth of his clients. It ta ...
I sometime use my gut feeling for investing my own money but I only use knowledge and wisdom when it comes to my client’s money. This ...
Nothing is permanent in life. The same is true with mutual fund advisory and distribution business also. The model will keep on changing. Re ...
Don’t be an all rounder. You should be the advisor and let your people do the servicing. Team work brings reward to everyone. You know ...
No doubt an IFA knows more than clients about mutual funds. However, don’t try to prove the client wrong. Instead, walk with them and ...
Super IFAs think positive in all situations. Average IFAs think negative and call it being practical. Super IFAs ask themselves, “How ...
Increase your SIP book. Increase your AUM. Once you do, your trail goes up and you can increase your own SIP. In the long term, the biggest ...